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Insights | September 08, 2015

Referrals matter

How do you engage centres of influence and clients for referrals?

What do you offer to reinforce a client’s trust to give a recommendation? Is it only the service and relationship you provide up to this point?

COIs and clients are unique influencers. Give them the tools to recommend you, and they will make greater recommendations when there is a means for one to happen.

Tools that showcase your talent, package your services and present you as better than average will reinforce a client’s belief and allow more – and more meaningful – introductions to be made.

Prospects and clients are still consumers, so make it easy for them to refer you. The opportunity for you is too great to ignore.

 

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